Sadly, the vast majority of the fashion industry is not what most people consider sustainable. And when sustainability is involved with fashion, it typically comes at a high cost for consumers trying to protect the planet’s health and integrity. However, that doesn’t have to be the be-all-end-all case, and our specialized fashion experts from Silq are here to help explain why.
Sustainable clothing, or sustainable fashion, refers to garments made in ways mindful of the many environmental issues connected to the overall fashion industry. Sustainability refers to practices that avoid the depletion of natural resources to maintain a critical ecological balance and protect the natural world. When sustainability converges with the fashion industry, there are four crucial issues that brands and businesses need to consider. These include;
According to research by Insider, the fashion industry is responsible for up to 20% of all industrial water pollution and produces more carbon than all maritime shipping and international flights combined. Textiles also represent a significant percentage of the municipal solid waste (MSW) that appears in landfills every year, and 85% of those textiles result from fast fashion waste.
To help protect the environment, it’s essential for people to actively support sustainable clothing brands that take an ethical approach to fashion that doesn’t disrupt the environment so profoundly. Thanks to the growing awareness around sustainable clothing and the brands that provide it, around 80% of consumers support this shift and are now doing their part to develop quality, ethical wardrobes at an affordable price.
Sustainable, eco-friendly fashion often costs a lot more to produce and can be difficult to source. In some cases, only a few certified growers can produce the materials needed for organic fabrics, meaning it’s more expensive to make and therefore more costly for consumers.
Certified organic fabrics are also highly regulated by governments, increasing the difficulty of mass production. But sustainability isn't a one size fits all approach, wether it's eco-friendly manufacturing practices, organic or recycled raw materials, Silq help move your brand to a greener future.
Yes, sustainable fashion can be affordable! In fact, despite the information above, a lot of sustainable fashion is already pretty cheap, thanks to the benefit of secondhand shopping. Thrifting is increasingly popular due to its affordability and encouragement of sustainability and reuse. That said, new, mainstream fashion has a lot f pricing issues when it comes to sustainable textiles, and many changes are needed within the industry.
For example, sustainable clothing brands need to focus on creating high-quality, long-lasting clothes to counteract the effects of fast fashion. Consumers can also choose to buy from brands that work specifically with sourcing and shipping solution providers to support more effective, environmentally sustainable business practices, like Silq!
Are you an up-and-coming fashion brand that provides consumers with affordable and sustainable clothing options? Our team of experts at Silq can help you take better control over your sourcing, shipping, on-site merchandising, and production practices today!
Before we sign off on this article, let’s explore some of the best sustainable fashion brands and providers you can support with your business in the future to help protect the environment.
Allbirds is a fantastic, sustainable alternative fashion brand that produces top-quality slip-on shoes, sneakers, running shoes, activewear, and more! Allbirds offer incredible transparency around their environmental impact.
The sustainable fashion experts at Able are dedicated to providing women with expertly made, eco-friendly shoes, jackets, and accessories that leverage some of the most ethical business practices in the market. They also freely offer a transparent breakdown of everything that makes their products sustainable!
Happy Earth is proud to be a leader of sustainable clothing brands producing designer, fair-trade fashion perfect for outdoor traveling. They offer an extensive line of sweatshirts, t-shirts, accessories, and more. They also feature a unique “zero-waste collection,” including reusable straws and water bottles.
Eileen Fisher is widely considered one of the most popular and sustainable clothing brands included on this list. They’ve operated within the fashion industry for years and aren’t afraid to make changes to adapt to environmental needs. Their unique evergreen designs are made from eco-friendly materials, including responsibly sourced wool, cotton, and cashmere.
Made Trade is a fantastic, sustainable e-commerce site that offers access to many sustainable, affordable clothing brands. Everything on their site is eco-friendly, vegan, and available for a fair price that you’ll have a hard time finding at many other retailers.
A leader in the sustainable fashion industry since 1995, Thought offers an extensive collection of eco-friendly apparel that can meet almost anyone’s style! Their garments are responsibly sourced and feature a full range of excellent materials, including recycled polyester, bamboo, and organic cotton.
From swimsuits to accessories and everyday apparel, Dazey La offers a wide selection of sustainable clothing options featuring funky prints and unique styles. Their clothes are made from a zero-waste manufacturing process and leverage sustainable materials!
If you’re looking for trendy, affordable, sustainable clothes, Girlfriend Collective has you covered. They offer a wide selection of top-quality garments made from recycled plastics, and even their packaging is fully recyclable!
Supporting the health and safety of the environment is more important than ever, and it’s up to us to buy from progressive brands that leverage sustainable materials, production practices, and more! If you’d like to learn more about the crucial developments of the ever-evolving fashion industry, please consider exploring our website at Silq today and reading through our wide selection of educational resources.
Whether your fashion brand or business is looking for new ways to optimize its sourcing, shipping, merchandising, or general production, our experts at Silq are here to help! Please consider getting in touch with us today to learn about our wide range of services and how we can streamline your business practices.